Superior Customer Experiences Win More Clients

89% of customers are more likely to make another purchase after a positive customer experience (Salesforce), and 93% of customers report being more likely to make additional purchases with a company who delivered excellent customer service (Hubspot).

Customer experience is important for coaches and consultants because it can directly impact their reputation and success. When a customer has a positive experience with a coach or consultant, they are more likely to refer others to them, which can help to grow the business.

Additionally, a positive customer experience can lead to repeat business and long-term customer loyalty. On the other hand, if a customer has a negative experience, they may not return and may even spread negative reviews about the coach or consultant, which can harm the business.

Zendesk reports that after more than one bad experience, around 80% of consumers say they would rather do business with a competitor. Therefore, it is important for coaches and consultants to prioritize the customer experience and make sure that their clients are satisfied with the services they receive.

Consistent appreciation of customers leads to an enhanced customer experience. When clients feel appreciated, they are simply more happy and satisfied. Here are a few simple ways to appreciate a customer:

Show gratitude: A simple "thank you" can go a long way in making a customer feel appreciated. You can also express your gratitude through handwritten thank-you notes, emails, or other personalized gestures.

Offer a discount, bonus, or promotion. Customers love to feel like they are getting a good deal. Offering an "extra" can be a great way to show appreciation to them for their business.

Go above and beyond. Look for opportunities to exceed a customer's expectations. This could be as simple as providing excellent service or going out of your way to help them solve a problem. By going above and beyond, you can show your customers that you value them and their business.

If you would like to learn more about creating creating a superior customer experience for your clients, reach out at [email protected]. And, if you are a female entrepreneur who would like to learn strategic sales strategies to grow your business and connect with other professional women, just like yourself, join the free Power Your Pay Group.